Advancing Agriculture Through Science.
ÐãÉ«Ö±²¥
Over
350 million
plants produced annually
Trusted by
400+
Growers
Used in
50+
Countries
Plant Breeding and Propagation
As part of the testing and selection process, we conduct varietal field evaluations of our genetics in grower fields around the world. The objective of this selection process is to produce varieties with improvements in production, resistance to pests and disease, and that have desirable production timing.
Along with our field evaluations, we also conduct quality evaluations to simulate traditional shipping and handling of the product. We select for varieties with improvements in flavor, post-harvest quality, color, disease and pest resistance and overall appearance.
The ultimate goal of ÐãÉ«Ö±²¥â€™ breeding departments is to develop high quality, flavorful fruit with increased shelf life, improved yields and size, and reduced disease and pest susceptibility; all this to meet consumer demands and bring success to those that we collaborate with and serve.
Strawberry
Raspberry
Blackberry
Blueberry
Artichoke
About ÐãÉ«Ö±²¥ Inc.
Vision
Committed to Advancing Agriculture through Science™, PSI has emerged as a premier agricultural research company with emphasis on plant breeding and propagation of berry crops for the global marketplace. PSI and its affiliates hold more than 50 plant patents and plant breeder’s rights certificates for strawberry and raspberry, and supply plants of its proprietary varieties to leading growers in over 50 countries. PSI is also aggressively preparing for its first commercial releases of blackberry and blueberry varieties. PSI believes the most competitive berry varieties are those that provide an effective defense against the most pressing agronomic threats, while prioritizing buyer and consumer expectations for flavor, appearance, and post-harvest performance.
Strawberry
ÐãÉ«Ö±²¥, Inc. is an industry leader in producing proprietary strawberry genetics. Through the use of traditional crossing techniques, and other technologies, we facilitate 7 separate in-house breeding programs, designed to select cultivars adapted to every possible growing region throughout the world.
As part of the testing and selection process, we conduct varietal field evaluations of our genetics in grower fields in Central and Southern California, as well as many international locations. The objective of this selection process is to produce varieties with improvements in production, fruit size, resistance to pests and disease, and that have desirable production timing.
Along with our field evaluations, we also conduct fruit quality evaluations to simulate traditional shipping and handling of the product. We select for fruit with improvements in flavor, post-harvest fruit quality, color, disease and pest resistance and overall appearance.
The ultimate goal of ÐãÉ«Ö±²¥â€™ strawberry breeding department is to develop high quality, flavorful fruit with increased shelf life, improved yields and fruit size, and reduced disease and pest susceptibility; all this to meet consumer demands and bring success to those that we collaborate with and serve.
If you are interested to discuss what varieties are available for your location in the world, please reach out to us to discuss further.
Raspberry
ÐãÉ«Ö±²¥, Inc. is an industry leader in producing proprietary raspberry genetics. Through the use of traditional crossing techniques, and other technologies, we facilitate 2 separate in-house breeding programs, designed to select cultivars adapted to every possible growing region throughout the world.
As part of the testing and selection process, we conduct varietal field evaluations of our genetics in grower fields around the world. The objective of this selection process is to produce varieties with improvements in production, fruit size, resistance to pests and disease, and that have desirable production timing.
Along with our field evaluations, we also conduct fruit quality evaluations to simulate traditional shipping and handling of the product. We select for fruit with improvements in flavor, post-harvest fruit quality, color, disease and pest resistance and overall appearance.
The ultimate goal of ÐãÉ«Ö±²¥â€™ raspberry breeding department is to develop high quality, flavorful fruit with increased shelf life, improved yields and fruit size, and reduced disease and pest susceptibility; all this to meet consumer demands and bring success to those that we collaborate with and serve.
If you are interested to discuss what varieties are available for your location in the world, please reach out to us to discuss further.
Blackberry
ÐãÉ«Ö±²¥, Inc. is an industry leader in producing proprietary blackberry genetics. Through the use of traditional crossing techniques, and other technologies, we facilitate 3 separate in-house breeding programs, designed to select cultivars adapted to every possible growing region throughout the world.
As part of the testing and selection process, we conduct varietal field evaluations of our genetics in grower fields around the world. The objective of this selection process is to produce varieties with improvements in production, fruit size, resistance to pests and disease, and that have desirable production timing.
Along with our field evaluations, we also conduct fruit quality evaluations to simulate traditional shipping and handling of the product. We select for fruit with improvements in flavor, post-harvest fruit quality, color, disease and pest resistance and overall appearance.
The ultimate goal of ÐãÉ«Ö±²¥â€™ blackberry breeding department is to develop high quality, flavorful fruit with increased shelf life, improved yields and fruit size, and reduced disease and pest susceptibility; all this to meet consumer demands and bring success to those that we collaborate with and serve.
If you are interested to discuss what varieties are available for your location in the world, please reach out to us to discuss further.
Blueberry
ÐãÉ«Ö±²¥, Inc. is an industry leader in producing proprietary blueberry genetics. Through the use of traditional crossing techniques, and other technologies, we facilitate 3 separate in-house breeding programs, designed to select cultivars adapted to every possible growing region throughout the world.
As part of the testing and selection process, we conduct varietal field evaluations of our genetics in grower fields around the world. The objective of this selection process is to produce varieties with improvements in production, fruit size, resistance to pests and disease, and that have desirable production timing.
Along with our field evaluations, we also conduct fruit quality evaluations to simulate traditional shipping and handling of the product. We select for fruit with improvements in flavor, post-harvest fruit quality, color, disease and pest resistance and overall appearance.
The ultimate goal of ÐãÉ«Ö±²¥â€™ blueberry breeding department is to develop high quality, flavorful fruit with increased shelf life, improved yields and fruit size, and reduced disease and pest susceptibility; all this to meet consumer demands and bring success to those that we collaborate with and serve.
If you are interested to discuss what varieties are available for your location in the world, please reach out to us to discuss further.
Artichoke
ÐãÉ«Ö±²¥, Inc. is an industry leader in producing proprietary artichoke genetics. Through the use of traditional crossing techniques, and other technologies, we facilitate 1 in-house breeding program, designed to select cultivars adapted to various growing region throughout the world.
As part of the testing and selection process, we conduct varietal field evaluations of our genetics in grower fields around the world. The objective of this selection process is to produce varieties with improvements in production, resistance to pests and disease, and that have desirable production timing.
Along with our field evaluations, we also conduct quality evaluations to simulate traditional shipping and handling of the product. We select for varieties with improvements in flavor, post-harvest quality, color, disease and pest resistance and overall appearance.
The ultimate goal of ÐãÉ«Ö±²¥â€™ artichoke breeding department is to develop high quality, flavorful artichokes with increased shelf life, improved yields and size, and reduced disease and pest susceptibility; all this to meet consumer demands and bring success to those that we collaborate with and serve.
If you are interested to discuss what varieties are available for your location in the world, please reach out to us to discuss further.
Plant Breeding and Technology
ÐãÉ«Ö±²¥, Inc. is an industry leader plant breeding and technology. Through the use of traditional crossing techniques, and other technologies, we facilitate many in-house breeding programs, designed to select cultivars adapted to various growing region throughout the world.
As part of the testing and selection process, we conduct varietal field evaluations of our genetics in grower fields around the world. The objective of this selection process is to produce varieties with improvements in production, resistance to pests and disease, and that have desirable production timing.
Along with our field evaluations, we also conduct quality evaluations to simulate traditional shipping and handling of the product. We select for varieties with improvements in flavor, post-harvest quality, color, disease and pest resistance and overall appearance.
The ultimate goal of ÐãÉ«Ö±²¥â€™ breeding departments is to develop high quality, flavorful fruit with increased shelf life, improved yields and size, and reduced disease and pest susceptibility; all this to meet consumer demands and bring success to those that we collaborate with and serve.
Research and Consulting
ÐãÉ«Ö±²¥, Inc. offers world-class research and consulting services to companies aiming to bring their products to market, as well as to grower partners globally, providing timely recommendations for healthy crop production. Our expertise encompasses specialized agricultural consulting, including business guidance for plant licensing.
25:2 Solutions
Through our collaboration with 25:2 we are implementing world class ai breeding methods, allowing us to screen our varieties at a much higher rate. Through the use of marker assisted breeding we are able to adapt our genetics quicker to both grower needs and consumer demands. Some of the traits we are focused on are disease resistance, flavor, crispness, and aroma.
Pairwise
Pairwise is a pioneering food start-up committed to helping people live healthier, fuller lives. They are leading the way to wellness by combining gene-editing capabilities, deep crop science expertise and cutting-edge data techniques to cultivate fruits and vegetables that are naturally irresistible and easier to enjoy. Through our collaboration with Pairwise we are implementing gene editing accross our caneberry breeding programs to bring to market fruit with traits that would otherwise take a lifetime to achieve through traditional breeding methods.Â
Simplot
The J.R. Simplot Company’s Purpose, to Contribute to Feeding our World, drives their commitment to global food and agriculture. Their diverse portfolio spans from the soil to the sea, to dinner tables around the world, and the agriculture-related interests in between. Through our collaboration with Simplot, we are implementing gene editing across all of our strawberry breeding programs to bring to market fruit with traits that would otherwise take a lifetime to achieve through traditional breeding methods.Â